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The US team returned from Photo Plus in New York on Saturday and had a great time at the show; Dave Williams (Market Manager for North America) reflected "The booth looked great and we received many favorable comments on the look," with 27,000 people registered to attend it is hardly surprising that the team said there was hardly any quiet time throughout each day. Many visitors were keen to buy the latest from Innova with most people taking a specific interest in the JetMaster Photo Panel by Innova.

Visit Innova Art at Photo Plus Expo, Booth 1253 Following on from the successful launch of the new look at Photokina, Innova Art will be showing our brand new image to consumers in the USA. Photo Plus Expo will open on October 30th at the Jacob Javits Convention Center in New York City, for many consumers based in the United States this will be their first chance to see our new image. Stop by the booth to see examples of FibaPrint® Baryta 310gsm (IFA 69), the latest addition to our FibaPrint® Range - modeled on the traditional baryta papers found in the chemical darkrooms of the last century, Innova's ground breaking FibaPrint® papers are widely regarded as the ultimate digital photographic medium.  We will also have samples of Innova Art Cards, part of the Fine Art by Innova range and the ideal choice for personalised Christmas cards, a natural white tone ans smooth matte finish make them appealing to photographers working across a range of photographic styles. Of course with Innova it is always about more than paper so we will also be showing our innovative JetMaster Display Systems and YouTac products, visit Booth 1253 for more details and let us know what you think of our new look whilst you're there. You can register for Photo Plus 2014 here

Innova Art’s stylish rebrand, combined with new, exciting additions to its fine art digital media and JetMaster ranges, attracted more visitors than ever before to the company’s stand at this year’s Photokina, Cologne, 16-21 September 2014. “We had a hugely positive response to the rebrand, and the new clarity and focus it has helped introduce – in terms of products, in our marketing and on our website,” said Sales and Marketing Director Jon Courtiour. “Visitors responded very enthusiastically to all that’s new.” On show was a whole new look for Innova Art, complimented by the launch of a brand new website the weekend before Photokina opened its doors. Crowds of visitors were drawn to the stand by the vibrant colours seen from across the hall floor and stayed to see demonstrations of the full JetMaster Display Systems range. The new products in the Olmec range also proved to be a crowd pleaser but the real star of the show was the FibaPrint® range by Innova. To download the full press release visit our Press Area.

Innova Art, the leading innovator in digital media, raises the curtain on a major rebrand at this year’s Photokina, Cologne, 16-21 September 2014. The rebrand brings an exciting new look and clearer focus to the company’s comprehensive and multi-award-winning range of digital media solutions. “With our ever-expanding customer base in mind we’ve reviewed every aspect of what we do,” said Sales & Marketing Director Jon Courtiour. “Now we have a new, sharper image that correctly positions us as a leading player in this market.” But Innova has always been about more than image. As a company, it has always recognized there’s never one solution in the fast-paced modern print market. With Innova, it’s always more than paper – Innova develops bespoke solutions custombuilt to meet customers’, and the market’s, ever-changing requirements. Among the highlights on Innova stand A6/C5, Hall 3.1., at this year’s Photokina are: FibaPrint® by Innova Look out for FibaPrint® Baryta (IFA 69), a 310gsm paper with the look and feel of a traditional silver halide photo paper. With a natural white colour and a unique gloss coating, designed to ensure the widest possible colour gamut and the richest blacks, IFA 69 is among the world’s finest substrates for high-end photographic images. Acid and lignin-free, the paper is conservation-proof. It is also fully compatible with both pigment and dye inks.   Olmec by Innova New papers include the ultra-white 260gsm Lustre, a further variant of the popular Gloss and Satin versions of the Olmec resin coated papers, and the bright white 310gsm Photo Pearl Premium, with a distinctive smooth pearl surface. A silk-finish fibre baryta (with a true baryta base) and two exciting metallic papers offering outstanding contrast and rich blacks, Photo Metallic [...]