Innova’s spectacular show success at The Photography Show and Sign & Digital UK 2015: A fantastic six days of non-stop business and sold-out products sums up the Innova Art experience at the NEC 21-26 March 2015.

The week got off to a great start with The Photography Show; “It was a brilliant show with interest right across the range but especially in our new Pinchbook Photo Books from Spiral Binding, with the most popular sizes selling out within two days of the show opening,” said Innova Art Sales and Marketing Director Jon Courtiour.

Pinchbook Photo Books are beautifully simple in both style and construction. Transforming loose-leaf photographs or prints into elegant, hardback books couldn’t be easier: fold back the covers to open up the spring-clamp, insert the prints and fold the covers back together. Want to vary the selection? Open it up again and swap the prints. Pinchbooks are compatible with every type of paper: photo, fine art and laser printed, and are available in two colours (black or taupe) and sizes from 4×6″ up to 12×12″.

Pinchbook stock will be available for shipping in the first week of May. For pricing and delivery details, contact your account manager.

Other sell-out products in the Innova range included Matte Canvas High White 350gsm IFA 35 and the new Décor Watercolour Art 245gsm IFA 23.

Visitors were also drawn to the Innova Art Cards, which allow photographers to produce bespoke, short-run cards with ease. Art Cards are two side coated, so the image, greeting and any other elements can be printed on both the interior and the exterior, fully archival, pre=scored and available in two sizes with matching envelopes, they can be added to your range today.

In the always popular Olmec range, the Photo Matte Archival 230gsm, as well as the resin coated Midweight Photo Satin 240gsm and the Heavyweight Photo Gloss 260gsm were the biggest successes.

Next on the Innova events schedule was Sign and Digital UK 2015

Returning to the show after a four year hiatus, the Innova team was impressed with the reaction to the products on display. The new YouTac range was a huge hit with a lot of interest in both the paper and textile versions. Available in two compatibility options, YouTac Paper and Textile can be used on aqueous and eco-solvent printers, these products really offer a way for any print service provider to expand their product range.

Sign and Digital also gave Innova Art the opportunity to preview two new additions to the YouTac range: YouTac Film and YouTac Vinyl, exclusively for eco-solvent printers, which also excited interest.

“Too many wall decals simply won’t allow easy repositioning or removal – with YouTac you can,” added Courtiour. “And you can trust this product to print well because that’s always been our priority at Innova Art”

The JetMaster Display Systems range also proved hugely popular with visitors from the home market for Innova. The new JetMaster Direct Print Photo Wrap creates high-impact 3D graphics by printing directly on to a pre-cut and perforated board. The JetMaster Direct Print Photo Panel creates elegant, lightweight, frame-free block display for the desktop or wall using the same printing process. “Customers loved both the simplicity and efficiency of both products, as well as the wide range of sizes available in the print and stick versions,” added Courtiour.