From October 10-13, 2024 the Innova Art team were in Paris with their French Retailer for Salon de la Photo 2024
Salon de la Photo 2024 attracted visitors from across France to come and see the latest developments in the photo and imaging industry. The team from French retailer, Torpedo, joined members of the Innova Art team to speak to photographers keen to learn more about inkjet printmaking.
Visitors flocked to the Innova Art stand to learn about the surfaces available for printing their work. Seeking advice on the surfaces that best match their creative vision and compliment their artistic style. Many creatives were interested in exploring a wider range of surfaces than those they currently use.
Personalisation was the name of the game with photographers interested in gaining perspective on the nuanced differences of paper types on the interpretation of their work. Each photographer was looking to express their own creative vision in a unique way. Aiming to find the perfect compliment to their visualisation of the final output at the moment their finger clicked the shutter. Luckily the Innova range of media is broad enough to offer every individual an opportunity for unique interpretation.
On show was the full range of Innova archival inkjet fine art papers. Including the ever popular Innova Editions range of museum grade papers. In addition to the inkjet surfaces on show, the Innova team also highlighted the latest innovation in photographic reproduction: Innova Supernova sublimation. This range of flexible dye-sublimation receptive materials attracted photographers keen to replicate the near obsolete cibachrome production process using dye-sublimation print technology.
If you missed out on Salon de la Photo 2024, you can learn more about the Innova Art range by visiting the Torpedo store in Paris.