Joy Srl, the official Innova Art partner for Italy, will be at Viscom Italy from 21-23 October in Milano on the Roland stand, hall 3, stand G21 / K30. A special highlight of the Roland stand will be the “Roland Campus” where together with JOY, Roland will demonstrate new innovative products including the Innova JetMaster Display System and recently launched Décor Art ES Papers and canvas.

Innova Art’s new Decor Art ES paper: adding real value opportunities in the billion pound décor art market

With their innovative range of award winning products, Innova Art leads the way adding real value opportunities with the “new” Décor Art ES (Eco Solvent) paper.

The stunning image resolution and colour rendition of the new generation of eco-solvent printers, combined with their environmentally responsible ‘green’ credentials, have made them a huge hit in the graphics and signage market,

As with inkjet a decade ago, solvent has the potential to become a highly profitable ‘crossover’ technology into the décor art market, matching conventional inkjet for quality, and an easy winner in terms of cost.

The key to unlock this potential is effective media, which is why Innova Art’s new 260gsm Decor Art ES paper is so significant.

  • Innova Art’s ES paper is currently the only art paper compatible with all eco-solvent machines
  • Available in both velvet and textured finishes, the paper has the classic feel of an art paper, with a bright white tone and semi-gloss lustre that makes for brilliant image reproduction. It is available in 100’ reels in widths of 30, 54, and 60” on 3” cores
  • The Decor Art ES paper is acid and lignin free, complying with the most exacting archival standards.

It’s a wrap with JetMaster: the quality display system for art and photography

One of the biggest hits in the art market in recent years has been the gallery wrap, a 3D, frame-free presentation that ensures an image really stands out.

With Innova Art’s new JetMaster display system, tough, lightweight gallery wraps can be turned out in minutes, using just a craft knife and a cutting board. No special expertise is necessary. No expensive tools.

JetMaster is the quick and easy solution to making graphics that work harder on the wall.

You print it, you wrap it, you hang it – and everybody wants one!

The JetMaster base is a pre-cut, laminated self-adhesive board – no more messy spraymount, dry mounting tissue or foamboard. Simply press the print on the board, trim and fold. No untidy corners, no staples and no hooks.

The JetMaster boards are supplied in four popular sizes: A4; US A4; A3P; 16×20 and 12×16; additional sizes will be added to the range shortly. The boards ship and store flat.

Photoshop templates, downloaded from the JetMaster website, allow images to be printed to the correct size and positioned with ease.

With JetMaster the days of outsourcing the stretching and fixing of canvases for gallery wrap presentation are over. The business benefits are, of course, speed, reduced cost and the ability to offer customers a one-stop shop.

have a look at the official Viscom Italy website: www.visualcommunication.it