“In photography, the smallest thing can be a great subject”
Henri Cartier-Bresson
In photography, details count: the eye behind the camera, the time, the place, the instant an image is captured, while in many ways digital photography has transformed the way in which photography happens, details continue to make the difference. That’s what The Photography Show 2018 is all about.
As a truly 21st Century digital media specialist – founded in 2003 – Innova Art delights in detail. The precise distinctions between this substrate or that, the fine balancing act of contrast, texture and warmth, all the ways in which technical innovation can make a complex task the easiest of jobs. The smallest adjustments can have the greatest impact.
Which is why we’ll be welcoming visitors to our newly expanded demo and retail area on the Innova Art stand A1/B1 at the Photography Show, NEC, Birmingham, 17-20 March 2018.
We want the lowdown on all their detailed requirements because, like any great photographer, we do sweat the small stuff.
And we know we’ve the products to make your prints just that little bit better.
See more at The Photography Show 2018
The Innova Editions® range features exceptional coated papers based on fully archival, cotton rag papers. Including mould made bases from Fabriano, a paper maker that has been honing its craft since the 13th century. The familiar natural tone and surface textures of these papers make them the perfect partner for traditional imagery.
We’ve more exciting textures in the Fine Art range: Cold Press Rough Textured Natural White 315gsm (IFA 13), with a rough ‘watercolour’ surface, and Smooth Cotton High White DS 100% Cotton 225gsm (IFA 05), with a high white finish, silky smooth surface and double side coating – ideal for portfolios. Both are Fourdrinier-made, acid-free, museum quality papers that are engineered to last.
For high contrast, sharp detail and an unmatched tonal range, turn to the Innova Photo Art range with best-sellers including the flagship FibaPrint® Ultra Smooth Gloss 285gsm (IFA 49) – the award-winning digital fibre based alternative to baryta papers.
And for high impact don’t forget the much loved Olmec™ range. Including the specialty Photo Metallic Lustre 260gsm (OLM 72), a natural white resin coated inkjet photo paper with an appealing stippled lustre surface and metallic finish.
We’ve innovative display options in our JetMaster®, GOframe and Pinchbook™ Photo Book ranges. These make the highly professional presentation of photographs, both on the wall and across the desk of the most beady-eyed Creative Director, the simplest of tasks.
Oh – and did we mention the exciting discounts being offered by our stand retailer Fine Art Foto? Their special offers on some of our most exciting substrates will help to stretch budgets just that little bit further…
Use Code INNTPS18 to save £3 off the price of a standard adult ticket (valid until March 14th, 2018): click here to book tickets for The Photography Show 2018.
Notes for editors
- Innova Art is on stand A1/B1 at The Photography Show, NEC, Birmingham, 17-20 March 2018. Founded in 2003 by the team who developed the world’s first digital media range, Innova Art has won countless awards for its range of papers, canvases and boards. The highly successful Fibaprint® range of digital baryta papers won the TIPA Award for Best Independent Inkjet Paper and four DIMA Awards. Of its Photo Canvas Ultra Gloss, Professional Imagemaker magazine said: “[This is] the king of the gloss canvases… nothing we have tested to date gets even close.” www.innovaart.com / Facebook & Twitter: @InnovaArt / Instagram: @innovaartpaper
- FineArtFoto is a specialist online retailer with over 15 years’ experience of supplying fine art papers and canvas materials for use with modern inkjet printers, as well as printing equipment for fine art reproduction and photographic applications. Contact Wayne Malodobry on 0845 2775555; email waynem@fineartfoto.co.uk; www.fineartfoto.co.uk / Facebook: @FineArtFotoShop / Twitter: @Fine_Art_Foto
- The Jetmaster® (Photo Wrap) Display System won the Innovation Award at the UK Art & Framing Industry Awards, hosted by the Fine Art Trade Guild, in 2011 (www.fineart.co.uk). JetMaster® Image Display Systems demonstration videos can be viewed on YouTube and at www.jetmaster-systems.com